Kimberly-Clark

Brand Development has completed a number of strategy and insight projects for Kimberly-Clark.

During 2006/7 we worked with their US and EU innovation incubator teams to explore a potentially major new pillar for the health and hygiene business.

Using disruptive consumer interaction techniques we helped create both dynamic insights into the opportunity and a model for understanding commonalities between consumers from N. and S. Europe, S America, China and S.E Asia.