9 Jul 2018

Icelandic Exploration

What's going on?  Why is Iceland, a country of 300K inhabitants, accounting for 30% of European sales? We love a challenge like this! It's even better when it gives us a chance to spend three days in Iceland at midsummerRead More
21 May 2018

12 Powerful New Insight Gathering Tools

Without great consumer insights, it's virtually impossible to deliver marketing success. But how will you deliver the 'game-changing insights' your business needs? Classic research groups work fine, but they don't get you deep inside your consumers' lives or deep insideRead More
14 Jan 2016

Colour me creative

We're always on the look-out for fresh, new creativity tools. Adult colouring books were one of the biggest publishing trend of 2015, with hundreds of new books published and millions sold. The books are an entirely new publishing genre, whereRead More
6 Jan 2016

Trends for 2016

Happy New Year! January is a perfect time to review the past year, pick up on the key trends from the last 12 months and start thinking about how to use these themes to optimise future innovation. Having absorbed mountains of articles andRead More